Is Promoting Tourism a Government Job?

BAY CITY-Travel Michigan, a government-run publication that promotes tourism in nine counties in northeast Lower Michigan, is under fire because of the discovery of serious errors revealed in an article by the Associated Press. The AP story revealed the following:

  • U.S. 23, the main highway through the northeast Lower Peninsula, is omitted from one road map;

  • There are no "best restaurants" to be found north of Bay City and east of Interstate 75;

  • Lake Huron is identified as Lake Superior on page 44.

Private-sector tourism magazines caught committing such errors would be vulnerable to being put out of business by competitors faster than you could say "privatization." So far, there is no word on whether Travel Michigan will be privatized to improve quality, or whether there is sufficient public demand for its service at all.