Political Incentives to "Do Something" Visible
As noted earlier, Gov. Engler, in the years before he sponsored MEGA, had
alluded to the political nature of economic development programs, recognizing
that what makes good economics and what makes good politics can often be at
odds. His comments find support outside professional political circles.
Peer-reviewed academic literature is replete with similar views, including
evidence that government economic development programs are often employed to
advance the political interests of a program’s champions, rather than the
economic purpose of aiding the polity as a whole.[131] A classic example
of this scholarly discussion was provided in 1998 by University of Michigan
Professor Margaret E. Dewar (then an associate professor of urban and regional
planning).
In her paper "Why State and Local Economic Development Programs Cause So Little
Economic Development,"[132] Dewar argued that too many analyses of
economic development programs fail to consider the political nature of
government economic development programs. She dubbed perspectives that include
this political dimension the "political economy" view of economic development,
while labeling as a "technocratic view" those analyses that assess economic
development programs’ ability to make better use of information, research and
technology to improve the economy.
| |
Politicians, whose popularity and re election depend on good publicity, will tend in general to favor programs that will allow them to be seen as “fighting for every job.” | |
Among other points, Dewar noted that programs from which political supporters would benefit require "quick, visible projects in their efforts to solve their districts’ economic problems. …"[133] By contrast, programs that might be more likely to achieve genuine, lasting economic growth could lose political sponsorship because they are inclined to investigate key issues methodically and thus forfeit the necessary speed and ability to target areas the political sponsors want and need. Dewar concludes:
The problem of making economic development programs work well is more
intractable than the technocratic view suggests. The technocratic perspective
argues that better analysis of alternative ways to achieve goals, better design
of programs, and more information about how economies work and how economic
development occurs can make programs succeed. The political economy perspective
argues instead that the most common kinds of economic development programs
cannot succeed for more than a short time. The programs are abolished if they
observe technocratic criteria. If they serve aims that are not related to
economic development, the programs survive longer — at least as long as the
public story of their operation is maintained — but they have few economic
development effects.[134]
In other words, programs that give elected officials the opportunity to show
their constituents how hard they are working to bring them jobs are likely to
last longer. Unfortunately, they are probably less likely to be effective.
Political Incentives and MEGA
The discussion above suggests that politicians, whose popularity and re-election
depend on good publicity, will tend in general to favor programs that will allow
them to be seen as "fighting for every job,"[135] as a news release by
state Republicans put it in October 2003. This dynamic favors economic
development projects with a higher public profile, such as those that benefit
well-known or exciting new businesses, even if these efforts are not
particularly effective.
There is evidence that such political incentives play a role in MEGA. An
analysis of this evidence also suggests why bad publicity, potentially the most
powerful political disincentive for a poorly designed program, tends not
tend to counterbalance the political attraction of high-profile, but ineffective
projects.
MEGA and "Jobs!"
"Political Value" and "Press Value"
Consider the following where the political allure of high-profile job programs appeared to play a role in political support for MEGA.
On October 27, 2003 Republicans from the state House and Senate held a press
conference to announce their newest job stimulus plan. Its accompanying press
release announced, "Republicans Vow: ‘We Will Fight for Every Michigan Job,’"
and "Legislative Leaders Announce Jobs and Economic Stimulus Plan: Creating
Manufacturing Jobs, Spurring Business Investment top GOP Proposal." The
nine-part plan to stimulate Michigan’s economy and create jobs — popularly known as the "Jobs I" package — included reauthorization of the MEGA Act, which was set to expire at the end of the year. Driving home the "jobs" theme, state House Speaker Rick Johnson’s first quote in the press release read, "Michigan and its workers are losing jobs, and that is unacceptable."
We have obtained what appears to be an internal strategy document of GOP leaders regarding the Jobs I and II legislative packages. What the five column
spreadsheet includes and excludes provides a sense of what was most important to these legislators.
The first three columns contained the general idea the GOP was advancing, a
description of the program that Republicans were proposing and the current
status of the program or proposed legislation. Interestingly, however, the next
two columns contained descriptions of the "Political Value of Idea" and the
"Press Value" of the idea. In the eight pages of Speaker Johnson’s internal
strategy document, the economic or job-creating value of the House Republicans’
programs is mentioned only intermittently, and only under the brief bill
descriptions and the discussions of the "political" and "press" value of the
measures.[136]
In the following links, we have reproduced four pages from the
"Republicans Vow" news release described above, including the first page of the
GOP strategy document describing the political and press values of its "jobs"
legislation (these four pages are Graphic 9). We also show the first pages of
the three news releases discussed earlier (see "Three Major News Events" in "MEGA's Track Record"); these are labeled Graphics 10, 11 and 12.
As discussed above, the cases described in these news releases produced few
successes. The nature of the releases and their attention-getting format suggest
the "free" and positive publicity that MEGA’s supporters hoped to generate from
the MEGA agreements.
A Company Questions MEGA’s Figures
In one instance, a company official felt compelled to disavow jobs claims made in an MEDC press release about the jobs the firm was allegedly creating as the result of a MEGA agreement. The company was Hemlock Semiconductor Corporation, a Hemlock, Mich.-based corporation that is the world’s leading producer of the polycrystalline silicon that is used in solar energy equipment and semiconductor manufacturing. The clarification came in a memo written by an HSC site manager to the company’s employees:
The State of
Michigan and Office of the Governor issued a press release announcing the
support and approval of Business Incentives (called a MEGA Grant) for our
expansion. The local newspapers and TV media picked up this good news, although
the press coverage may have confused and amazed a number of folks, particularly
around the very large number of jobs created. I’ll cover that next and explain
where these numbers came from and what the actual numbers are.[137]
Later the memo continued:
So why the big
difference in the press release when we clearly communicated to the State of
Michigan and the Michigan Economic Development Corporation (MEDC) that we would
be retaining 20 positions and adding 25 positions? The MEGA grant through the
MEDC takes a very optimistic look at job creation for a given business
opportunity and looks at it over a longer time horizon. So, from our view, we
see our expansion’s impact as affecting 45 jobs at HSC and a similar number out
in the surrounding community.[138]
In a phone conversation, the site manager confirmed the figures in his memo and
stated that he wrote the memo because media coverage of MEDC’s higher job
estimates for the MEGA project had created confusion among his employees.[139]
"I was getting e-mails left and right" from employees familiar with the project,
he said.[140]
According to the MEDC press release on this deal, the company is expected
directly to create 60 "new" jobs and indirectly to create another 62 "spin-off"
jobs as a result of the MEGA package.[141] The company itself, on the
other hand, cautioned its employees to count on 20 jobs being retained, 25 being
created directly at the firm and about 45 created indirectly as spin-off.
It is
interesting that the firm, while explaining to its employees the discrepancy
between its own figures and MEDC’s, did not discuss the issue publicly. It is
possible that other MEGA recipients have not been entirely comfortable with the
publicly declared MEGA job creation figures, but chose not to express it openly.
In any event, the discrepancy between MEGA’s numbers for the project and the
company’s own estimates suggests how state officials’ calculations of the
economic impact of a MEGA deal may become distorted as a project is publicized.
State Auditors
It is worth noting, too, that the state of Michigan’s auditor general has twice
criticized Michigan development agencies for the job creation numbers the
agencies have reported. The first time, in 1993, involved a Michigan Strategic
Fund report to the state Legislature that "overstated, by 39 percent, the number
of jobs created by selected companies that received financial assistance from
these two programs in its 1991 annual report to the Legislature."[142]
The second occurrence was in August 2003, and it involved training programs
operated by the Michigan Economic Development Corporation. According to state
documents, recipients of job training grants investigated by the auditor general
were supposed to have created 635 jobs with the help of their subsidies.
Instead, the auditor general found a loss of 222 jobs at the firms his office
investigated. The auditor general criticized the MEDC for not independently
verifying jobs numbers submitted by the companies receiving the grants — an
indication that MEDC may be relying too heavily on corporations’ self-reported
job creation statistics.
The same may be true of MEGA. As we noted earlier, MEGA appears to rely on firms
to provide key economic information, such as expected direct job creation and
compensation. These figures are then used by REMI modelers in forecasting the
impact of the MEGA deal.
The Challenges of Monitoring Programs Like MEGA
Yet given the volume of news stories in any given day, and given the growing
number of MEGA tax credit agreements, it is unlikely that anyone outside the
department will notice and publicize any underperformance by the program as it
becomes evident. News stories on the issue may not occur for years. The Detroit
News story cited earlier, which reviewed MEGA’s job output (see "MEGA Job and
Project Performance" in "MEGA's Track Record"), appeared eight years after the inception of the program.
After such a lapse of time, the officials originally responsible for the deals
involved may well have left the program and thus never directly experienced the
economic or public relations costs of their earlier decision. At the very least,
any counterproductive or inefficient procedures in the department may go
unchecked for many years before being scrutinized.
It is also worth noting that the careful qualifications of the University of
Michigan REMI models don’t appear to make their way into the many state press
releases or newspaper columns about how many jobs and how much new tax revenue
may be coming as a result of the latest MEGA deal. They did not appear, for
instance, in the news releases above.
Similarly, MEGA officials have cited total job projections with a precision and certainty that belies the tentative assumptions on which the projections are based. For instance, as we noted earlier, an MEDC official has publicly claimed, "Of the MEGA projects that have collected SBT credits for their projects to date, 28,812 total jobs have been created. …"[143] This job total, however, is based in part on indirect job estimates, and in a recent e‑mail communication to us, an MEDC spokesman acknowledged: "[B]oth the REMI analyses and the MEDC recognize that indirect jobs will always be estimates. Even at the end of the credit period, we cannot say for certain that x,xxx indirect jobs were created as a result of the project." This thoughtful and forthright qualification of the estimate stands in contrast to assertive language used in the public statement.
Thus, the strong incentive state officials naturally have to publicize "success"
may mean that more cautious language is overlooked. As a result, the projected
benefits can appear to be more certain (and thus higher) than they probably are.
This dynamic is general; it is not just an issue in Michigan. Indeed, in late
2003 Ohio’s Toledo Blade opined about a similar situation, declaring that the
Toledo region was probably better off without the Toledo Regional Growth
Partnership’s former chief, Don Jakeway, who was leaving his post in Toledo to
take a job as president and chief executive officer of the MEDC.
In a September 2003 editorial entitled "Jobs promise lost," The Toledo Blade
noted that Jakeway "didn’t do much for economic revitalization in northwest Ohio
during his six-year tenure here," and that "RGP flaks rattle off a list of
projects (the former director) ‘facilitated,’ but we have found that the
agency’s claims of jobs created and retained to be overstated."[144] A
2003 Toledo Blade analysis, published around the time of Jakeway’s departure,
showed that in 2002, "Nearly one in five jobs that area economic development
agencies had claimed to have created either didn’t exist or didn’t meet state
criteria for economic development."[145] The Blade also found that area
agencies had double-counted thousands of jobs they claimed to have retained.[146]
The Blade’s findings were effectively confirmed in June 2004 when the interim
director of the RGP, Eileen Granata, officially "reduced the number of projects
for which it takes at least partial credit by 80 percent."[147] According
to The Blade, the change was made because the previous methodology did not
"accurately reflect the agency’s role in area projects — an issue that has
long-bothered critics."[148] The RGP’s accounting changes, according to
The Blade, showed the following:
The old accounting
system, from 2000 to the present, said the growth partnership or its partners
completed 267 projects that created nearly 8,000 jobs. The new tally for the
same period, for just the growth partnership, is 52 projects that created about
2,800 jobs.
Ms. Granata said
that former director Don Jakeway chose to compile a master list of all regional
projects in an effort to cull regional cooperation and dissuade turf wars and
credit-taking.
Still the old tallies helped boost the image of the growth partnership.[149]
The
point of the preceding paragraphs is to emphasize that there is often no
drawback to offering these credits from a public relations perspective. When a
deal is struck, press releases are issued emphasizing the program’s apparent
accomplishments. If a deal fails outright or comes up short of expectations,
often little is said and little is remembered, until perhaps much later, when
the officials involved in the original announcements may no longer be in a
position to be held accountable.
The
lag time is understandable enough. As watchdogs of government programs,
journalists and private citizens are forced to review a wide variety of
government activities and develop a broad expertise. With economic development
programs in particular, they face a serious obstacle to questioning job
projections when they are first issued, since the complexity of the economic
models involved in projections of job growth will naturally lead most people who
are not trained economists to accept the estimated job claims at face value,
even if careful calculations by modelers have been embellished somewhat by
publicists.
Thus,
a jobs program’s political supporters can find even questionable claims left
unchallenged. As observed, for instance, in a 1997 Wall Street Journal article
entitled, "Advocates of Tax Breaks See Software as an Ally," "REMI software is a
potent addition to the arsenals of political persuasion. …"[150]
As a further example, consider a claim by MEGA that an aggregate 119,555[151]
or more new jobs are being created in Michigan thanks to MEGA’s and the MEDC’s
efforts. This figure is the total of the direct and indirect jobs that MEGA
deals will allegedly create for as much as two decades into the future. It
contains both direct jobs created by the MEGA recipient and indirect jobs
resulting from "spin-off" activity associated with the company expansion or
relocation. Because of its precision and the economic modeling employed by MEGA,
the figure suggests a certain authority.
Perhaps as a consequence, officials will sometimes include the spin-off jobs in
press releases, public letters or Op‑Eds as if all these jobs have already been
created. Nevertheless, they have not been, and their creation depends on many
factors, such as a MEGA company’s success, the company’s ability to actually
collect on MEGA tax relief and when it is expected to do so.
MEGA’s Expanding Mission
Since
1995 the MEGA law has been substantively amended five times to expand its depth
and breadth. If viewed within the framework of the political incentives faced by
MEGA’s supporters, this expansion was predictable.
Indeed, in an early Mackinac Center study of MEGA that was published when MEGA
was first proposed, the authors noted, "MEGA incentives would have to
continually increase to be competitive. The cost of winning a specific subsidy
contest with other states escalates sharply, and it required ever-increasing tax
incentives."[152]
The past nine years have borne out the authors’ prediction. As noted earlier,
the size and number of MEGA deals, while fluctuating from year-to-year, has
generally been on the rise. In 1996, the first full year MEGA was in place, the
total value of tax credits offered in just 15 deals was $89.9 million.[153] At that time, a maximum number of 25 MEGA deals were allowed annually.[154]
By 2004, a larger number of MEGA packages was permitted under the law, and MEGA
officials that year closed 41 MEGA deals valued at $253.3 million in SBT relief
for up to 20 years.[155]
These
changes are consistent with the outcome expected under the "political economy"
model described by Dewar. State officials would be hesitant to let high-profile
or promising new firms leave because of a legal technicality that, after all,
they can change. Furthermore, the goal of diversifying Michigan’s economy
provides a rationale for granting MEGA packages to new types of firms.
Primary changes (or attempted changes) to MEGA law since 1995 often coincided
with publicly expressed concerns over the need to help particular companies —
Covisint Inc., Electrolux and Federal Mogul Corp., for example. State officials
were vocal about the need to obtain or retain these companies by making changes
to MEGA.
Business Incentives to Qualify for the MEGA Program
It is not only politicians who face incentives to use economic development
programs for ends that may not promote the program’s economic goals. Potential
beneficiaries of the program — in this case, businesses — also have reasons to
convince MEGA officials (and themselves) that they should benefit from the
program. The tax breaks they receive lower their costs, increase their potential
profits and give them an advantage in their competition with other businesses.
Such behavior is described as "rent-seeking" by economists and other analysts of
public institutions. Broadly defined, rent-seeking describes the phenomenon of
people and businesses seeking subsidies, tax abatements or other favors from
government that enable them to obtain a higher than normal profit, or "rent."
The practice is in no way illegal when it involves generally available
government programs like MEGA; it merely involves businesses attempting to
participate in programs that are stated to have a broader public purpose, such
as helping the economy.
While it is a debatable matter of terminology whether businesses that receive MEGA tax incentives are receiving a "subsidy" — the money they keep from a tax abatement is, after all, their own — it is also clear that being allowed to keep money that would otherwise be paid in taxes on new business activity is a benefit, and it is a benefit not enjoyed by everyone.
Of course, many firms that receive MEGA contracts do not actively engage in such rent-seeking. They have simply been offered a deal that lowers their costs, and they have taken it. Their action is especially understandable given that a tax credit simply allows them to keep more of their own money. In a higher-tax state like Michigan, it would be hard for any rational business manager to act differently.
Nevertheless, rent-seeking exists, and it has generated an economic literature of its own. In fact, corporations often hire business consulting firms and lobbyists to help earn them a better bottom line through government aid.
For instance, Ernst & Young, the multinational accounting and consulting
organization, trains businesspeople to secure government economic development
assistance and thus improve their balance sheets. In March 2004, Ernst & Young
representatives explained this procedure to businesspeople at the State
Government Affairs Council in Georgia. The Ernst & Young presentation was
entitled, "Turn Your State Government Relations Department from Money Pit into a
Cash Cow." ("Government relations departments" typically include the people who
work with, provide information to, or lobby government officials, including
elected representatives and regulators.) The presentation detailed how firms can
secure tax incentives and other government assistance from state and local
economic development offices.
The efforts of officials to secure government help may involve more than
training their government relations employees to be alert to opportunities for
government help. A review of the official minutes for MEGA meetings between 1995 and the summer of 2004 shows that Ernst & Young consultants attended at least 10 of the meetings, presumably on behalf of clients who were trying to win MEGA tax incentives.
Interestingly, the Gabe and Kraybill study of Ohio economic development
incentives alluded to earlier (see "Past Studies of Targeted Tax Incentives" in "Econometric Evaluation of MEGA's Effectiveness") also investigated the effect of government incentives on announced business growth. The authors found that establishments that received incentives were more likely to overestimate employment forecasts than those corporations that had not received incentives.[156]
This
finding accords with common sense. Despite businesses’ need to produce numbers
that they can actually meet so they can claim the credits, it is probably
difficult to expect even the most careful corporate executives to generate only
the most conservative and defensible job estimates when they are presented with
potentially millions of dollars in tax savings based partly on the job numbers
they generate.
Nor is it impossible that some corporate managers will engage in scare tactics by misleading units of government about shipping jobs out of state; a 1998 article in Time magazine documents just such a case.[157] Consider, too, the remarks of former Chrysler head Lee Iacocca, quoted in the 1989 book "Poletown: Community Betrayed":
Ford, when I was
there, General Motors, Chrysler, all over the world, we would pit Ohio versus
Michigan. We would pit Canada versus the U.S. We’d get outright grants and
subsidies in Spain, in Mexico, in Brazil — all kinds of grants. With my former
employer (Ford), one of the last things I did was, on the threat of losing 2,000
jobs in Windsor, I got $73 million outright to convert an engine plant. … I’ve
had great experience in this. I have played Spain versus France and England so
long I’m tired of it, and I have played the states against each other over here. ... You could give a litany of these kinds of things.[158]
Ultimately, businesses may face strong temptations to engage in "hyperbole and
puffery,"[159] as a Michigan judge once described it, and some will
probably succumb. Together with political incentives that may encourage
government officials to dwell more on the size of the potential jobs numbers
than on their plausibility, business incentives may lead corporate executives to
adopt projections that optimize their chance of receiving a credit offer,
thereby reducing the substantive economic development that policy-makers and
voters originally envisioned.
Potential Economic Damage from Rent-Seeking and MEGA
The discussion of political and corporate incentives in the discussion above
suggests that despite the best intentions and economic and legal design
elements, the MEGA program could begin to serve specific, short-term political
and corporate interests, rather than the long-term goals that inspired the
program. Politicians are tempted to show that they are doing something
"important," and businesses may be tempted to reinforce this impression with the
public and the Legislature even when the advertised benefits are tenuous.
The impact of rent-seeking may be yet another reason, then, that our economic
model of MEGA’s economic effects did not detect any significant impact. And
indeed, there is broader evidence that the direct and indirect costs from
rent-seeking behavior associated with government programs like MEGA may
negatively affect the real rate of state economic growth.
Harold J. Brumm, senior economist with the United States General Accounting
Office in Washington, D.C., has studied the rent-seeking phenomenon. In his
paper, "Rent Seeking and Economic Growth: Evidence from the States," he argues
that "rent-seeking activity retards economic growth, because it merely
redistributes wealth; rent seekers (unlike profit seekers in a competitive
market) do not create wealth."[160] Brumm examined the effects of
rent-seeking on the rate of economic growth from 1985 to 1994 in the 48
contiguous states.
Brumm found a negative correlation between the growth rate of per capita gross
state product (adjusted for inflation) and a state’s tax burden, and the degree
to which rent-seeking occurs in each state. "The conclusion reached here," he
says, "is that rent-seeking activity has a relatively large negative effect on
the rate of state economic growth. An implication of this finding is that a
state government which promulgates policies that foster sustained artificial
rent-seeking does so at considerable expense to its economic growth."[161]
Brumm did not specifically maintain a business incentive rent-seeking variable
in his model, but the activities of the MEGA do in fact encourage the very type
of rent-seeking behavior against which he cautions. It is not difficult,
therefore, to conclude that Michigan might be doing better than it is without
the MEGA program. As Brumm notes, "To the extent that economic growth is a
desideratum, a goal of public policy should be the restraint of government
interventions that create and sustain artificial rents."[162] But that is
what programs like MEGA do: encourage the seeking of "artificial rents."